This series of workshops will enable you to develop your digital skills, raise your global brand presence, and allow you to test new markets with minimal investment. You will learn how to develop a strategy in, online routes to market, identify multi-channel and B2B online opportunities.
The series includes two parts:
Part 1: Reaching a global audience: SEO & international e-market places
Part 2: Building brand recognition: International online advertising
Opportunities for online sales are huge and growing. By selling online UK companies can:
-find new customers in overseas markets-do business 24/7-build brand awareness-access new markets in a low cost way-monitor real time sales and use data to make informed business decisions
Did you know?
Over 40% of global shoppers buy UK brands for quality, heritage and creativity reputation
By 2020 growth and forecasts for UK and cross border sales will total 28bn
The e-commerce market in China is worth £497bn per annum
The Department for International Trade negotiates special deals for UK businesses like yours from a wide range of marketplaces
Check out our upcoming local events below...