Monetize 11
  • Public
  • Organized by MGI Research
  • Tuesday 12 February, 12:00 PM

Monetize 11 is the only event in Europe focused on monetization – including payments, commerce, billing, and CPQ. It brings together thought leaders, business and finance executives, IT professionals, investors, analysts, and media. Current business systems and processes are under stress as organizations adopt new business models and support more complex pricing models and payment methods to meet the demands of today's customer. Digital business, the Subscription Economy, and frictionless commerce expose fundamental flaws in ERP systems, and Monetize 11 provides practical insights into how leading organizations are gaining speed and agility with new approaches.
Who Should AttendCEOs, CFOs, and CIOsDirectors of FinanceIT professionalsProduct leaderseCommerce leaders
BenefitsHear the latest on how organizations are making the shift to subscription billing, improving Quote to Cash processes, adopting new payment methods, and leveraging platform business models. Discover new pricing models, learn how companies are adopting recurring revenue models, hear from FinTech leaders who have bought or sold companies recently, and get the latest research and ratings from MGI Research analysts.

12:45 – 13:05
Digitization in a Moment of Uncertainty
The Agile Monetization Outlook – MGI Research
13:05 – 13:30
Case Study – Building a Global Subscription Business
Interview with Starz Play Arabia CIO Saleem Bhatti
13:30 – 13:55
On the Road to Digitization
Interview with Good Sign CEO Taija Engman
13:55 - 14:15
Agile Billing - From the Back-office to Digital Enabler
Panel Discussion with Gotransverse CEO Jim Messer and Just.On CEO Marko Fliege, moderated by MGI Research
14:15 - 14:40 
Rethinking Revenue Validation – Innovation Spotlight
Interview with CEO Peter Engel
14:40 – 14:55  BREAK
14:55 – 15:20
The Post-Brexit Future of Commerce and Payments
A Discussion with MGI Research Analysts
15:20 – 15:45
Navigating Cross-border Commerce – Two Perspectives
Panel Discussion with 2Checkout and Nexway executives
15:45 – 16:05
Can Digital Contracts Accelerate Time to Money?
Interview with MochaDocs CEO Rob Postma
16:05 – 16:20 BREAK
16:20 – 16:40
The “New” CPQ – Modernising Quote to Cash
Interview with Salesforce executive Gert-Jan Hoefakker
16:40 – 17:05
Making It Happen – Building Business Cases and Supplier Evaluation Frameworks
- MGI Research presentation
17:05  Conference Summary
17:10 Adjourn – Networking, Drinks + hors d’oeuvres

Here is the Buzz About Monetize 11


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Past Attendees (representative sample)

What are my transportation/parking options for getting to and from the event?
The Royal IGC is located in the city centre of Amsterdam and easy to reach. Schiphol airport is nearby and near the Club are several parking garages. The Central Station is a 10 minute walk and most trams stop in front of the door at Damsquare. Another good alternative is taking a taxi or Uber. 
Q-Park de Bijenkorf 
Beursplein 15
487 parking spaces, 4 minute walk
Parking NH Grand Hotel KrasnapolskySint Jansstraat 100 parking spaces, 3 minute walk
Q-Park de KolkNieuwezijds Kolk 18400 parking spaces, 7 minute walk
P1 Parking Amsterdam CentrePrins Hendrikkade 20a475 parking spaces, 10 minute walk
Parking Centrum OosterdokOosterdoksstraat 1501,369 parking spaces, 12 minute walk
How can I contact the organizer with any questions?
Feel free to email us at
Do I have to bring my printed ticket to the event?
Is it ok if the name on my ticket or registration doesn't match the person who attends?
Tickets are transferable prior to the event. Simply let the registration desk know the details of your situation. 


Tuesday 12 February, 12:00 PM

till Tuesday 12 February 06:30 PM


Royal Industrieele Groote Club 27 Dam Amsterdam NL

MGI Research

  • Event's organizer

MGI Research is a strategic advisory firm focused on disruptive trends in technology. Our clients include major corporate IT buyers, technology supplier CEOs, CFOs, and CMOs and the institutional investor community. We help business executives and corporate IT organizations optimize technology strategies, narrow down purchasing choices, speed up evaluation processes and reduce risk and cost through negotiation assistance. We act as a confidential strategy advisor to tech supplier CXOs by helping...

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